About Us

About Our Owner: 

Owned and managed by the 17 year old founder, Caleb Noland and Dylan Hershberger. They have a passion to help others and to inspire others to keep going in their lives and to keep working hard for their dreams. Their parents have a huge impact on their life and they inspire them every day to keep going and keep working hard. They always have been interested in clothing ever since they were children. They wanted to make Wake Up as a way for them to create their own clothing whilst inspiring others to keep going in life through their brand. Their hope with the brand is to hopefully have a positive, inspirational, and motivational impact on those who buy from the brand.

The Wake Up Mission:

Our company wants to provide everyone with high quality clothing and products. Our mission with WAKE UP, is to inspire everyone who purchases a product from us, to live everyday to the maximum. With our motivational design we hope that you are positively inspired to live up to the best version of yourself everyday. Our modo "DONT WASTE THE DAY” is to inspire others to keep on going everyday and to stop wasting time on useless things and to use that time to chase their dreams.